FH OberösterreichForschung & Entwicklung

Weitere Kompetenzfelder Management Research Center Steyr

Publikationen

Developing a theoretical model of good versus bad complexity in supply chains

P. Freinberger, I. Manuj, M. Gerschberger - Developing a theoretical model of good versus bad complexity in supply chains - Proceedings of the 24th EurOMA conference , Edinburgh, Vereinigtes Königreich von Großbritannien und Nordirland, 2017, pp. 1-7
The purpose of this study is to expand the current understanding on supply chain complexity (SCC) by incorporating both good and bad aspects of complexity. The...   mehr
  • Tagungsband
  • Kompetenzfelder (Steyr)

Training concepts for industrial service staff in an intercultural context

M. Überwimmer, J. Tomovic, R. Füreder - Training concepts for industrial service staff in an intercultural context - Marketing Science & Inspiration, Vol. 11, No. 3, 2016, pp. 18-29
  • Journal
  • Kompetenzfelder (Steyr)

Manufacturers' Governance Mechanisms of the Distributors' Sales Force - Is there a Missing Link?

C. Stadlmann - Manufacturers' Governance Mechanisms of the Distributors' Sales Force - Is there a Missing Link? - Proceedings of the 10th annual conference of the global sales science institute, Brimingham, Vereinigtes Königreich von Großbritannien und Nordirland, 2016, pp. 76-80
This paper examines the main assumptions about channel governance mechanisms in the literature as a basis for a dissertation. The literature review reveals six...   mehr
  • Tagungsband
  • Kompetenzfelder (Steyr)

Governance of International Distributors through Incentive Travel Programmes: Insights from Manufacturing Enterprises

C. Stadlmann, M. Kass - Governance of International Distributors through Incentive Travel Programmes: Insights from Manufacturing Enterprises - Proceedings Cross-Cultural Business Conference 2016, Campus Steyr , Österreich, 2016, pp. 114-121
Distributors are important export channels for internationally active small and medium sized manufacturers. Effective governance of these channel members is...   mehr
  • Tagungsband
  • Kompetenzfelder (Steyr)

GOVERNANCE OF INTERNATIONAL DISTRIBUTORS THROUGH INCENTIVE TRAVEL PROGRAMMES: INSIGHTS FROM MANUFACTURING ENTERPRISES.

C. Stadlmann, M. Kass - GOVERNANCE OF INTERNATIONAL DISTRIBUTORS THROUGH INCENTIVE TRAVEL PROGRAMMES: INSIGHTS FROM MANUFACTURING ENTERPRISES. - Marketing Science & Inspiration, Vol. 11, No. 4, 2016, pp. 14-23
Distributors are important export channels for internationally active small and medium sized manufacturers. Effective governance of these channel members is...   mehr
  • Journal
  • Kompetenzfelder (Steyr)

B2B-marketing communication strategies in CEE

M. Überwimmer, T. Gangl, S. Wiesinger - B2B-marketing communication strategies in CEE - Marketing Science & Inspiration, Vol. 10, No. 3, 2015, pp. 11-19
  • Journal
  • Kompetenzfelder (Steyr)

Austrian sales partner management in CEE countries

S. Wiesinger, D. Humbarger, M. Überwimmer, R. Füreder - Austrian sales partner management in CEE countries - Marketing Science & Inspiration, Vol. 10, No. 3, 2015, pp. 20-28
  • Journal
  • Kompetenzfelder (Steyr)

THE IMPORTANCE OF AUTOMOTIVE SERVICES IN THE DISTRIBUTION BUSINESS AND THEIR CRITICAL FACTORS FOR SUCCESS

C. Stadlmann, B. Ehrenstorfer - THE IMPORTANCE OF AUTOMOTIVE SERVICES IN THE DISTRIBUTION BUSINESS AND THEIR CRITICAL FACTORS FOR SUCCESS - International Journal of Sales, Retail and Marketing, Vol. 4, No. 4, 2015, pp. 133-143
In many industries, services are an increasing source of business expansion and offer the chance to enhance customer relationship management, interaction and...   mehr
  • Journal
  • Kompetenzfelder (Steyr)

The importance of automotive services in the distribution business and their critical factors for success

C. Stadlmann, B. Ehrenstorfer - The importance of automotive services in the distribution business and their critical factors for success - Managing the “Intangibles”: Business and Entrepreneurship Perspectives in a Global Context, Ancona, Italien, 2014, pp. 979-990
In many industries, services are an increasing source of business expansion and offer the chance to enhance customer relationship management, interaction and...   mehr
  • Tagungsband
  • Kompetenzfelder (Steyr)

Supply Chain Management of KTM Sportmotorcycles: Value Chain Communication and Transparency Issues in the Dealer-OEM Relationship

C. Stadlmann, B. Krcic, J. Pfeiffer - Supply Chain Management of KTM Sportmotorcycles: Value Chain Communication and Transparency Issues in the Dealer-OEM Relationship - Conference Proceedings of "Seeking Dealership Excellence Through Research and Training", Ancona, Italien, 2014, pp. 110-114
Purpose/Aim – This case study aims at assessing the importance of collaboration in distribution channels between manufacturers/importers and motorcycles...   mehr
  • Tagungsband
  • Kompetenzfelder (Steyr)

KTM Sportmotorcycle AG: Customer Profiling in the Motorsports Business

C. Stadlmann, B. Ehrenstorfer - KTM Sportmotorcycle AG: Customer Profiling in the Motorsports Business - Conference Proceedings of "Seeking Dealership Excellence Through Research and Training", Ancona, Italien, 2014, pp. 119-123
Purpose/Aim – This case study aims at the assessment of customer needs and at gaining customer information (customer identification). Participants will be able...   mehr
  • Tagungsband
  • Kompetenzfelder (Steyr)

AutoMart Ltd: How to measure business performance and set benchmarks in dealership business

C. Stadlmann, P. Grinell - AutoMart Ltd: How to measure business performance and set benchmarks in dealership business - Conference Proceedings of "Seeking Dealership Excellence Through Research and Training", Ancona, Italien, 2014, pp. 97-109
Purpose/Aim – This case study aims at understanding simple management accounts in the automotive dealership business. Participants shall be able to identify...   mehr
  • Tagungsband
  • Kompetenzfelder (Steyr)

Turnaround management in the tractor dealership business in Romania

C. Stadlmann, K. Almhofer - Turnaround management in the tractor dealership business in Romania - Conference Proceedings of "Seeking Dealership Excellence Through Research and Training", Ancona, Italien, 2014, pp. 128-134
Purpose/Aim – This case study aims at understanding dealership management in emerging countries which strongly depend on public subsidies. It further shows the...   mehr
  • Tagungsband
  • Kompetenzfelder (Steyr)

Value-based Pricing in Austrian Medium-sized Companies

R. Füreder, Y. Maier, A. Yaramova - Value-based Pricing in Austrian Medium-sized Companies - Strategic Management, Vol. 19, No. 4, 2014
This article deals with the topic of value - based pricing and its role in medium - sized Austrian companies. The topic is interesting, as pricing is known to...   mehr
  • Journal
  • Kompetenzfelder (Steyr)

The Perception of Future Challenges by German, Speaking, Polish and Italian Automotive Dealers

C. Stadlmann, S. Cardinali, M. Skurczyński - The Perception of Future Challenges by German, Speaking, Polish and Italian Automotive Dealers - Proceedings Cross-Cultural Conference 2013, Steyr, Österreich, 2013, pp. 147-156
The automotive distribution industry is often a benchmark for other industries and adopts innovative management skills in the small and medium sized...   mehr
  • Tagungsband
  • Kompetenzfelder (Steyr)

Cross-border Contacts between the Czech Republic and Austria: An Assessment of the Border regions, Northern Austria and South Bohemia

M. Schedlberger, B. Ehrenstorfer, S. Wiesinger - Cross-border Contacts between the Czech Republic and Austria: An Assessment of the Border regions, Northern Austria and South Bohemia - Cross-Cultural Conference 2013, Proceedings, Steyr, Österreich, 2013, pp. 103-110
Since the physical barriers between the Czech Republic and Austria no longer exist and cross-border cooperation was promoted by policy programmes, the article...   mehr
  • Tagungsband
  • Kompetenzfelder (Steyr)

A Concept for a Software-Based Open Innovation Support Tool in a Radical Open Innovation Environment

P. Brandtner, M. Schedlberger - A Concept for a Software-Based Open Innovation Support Tool in a Radical Open Innovation Environment - MIC 2013: Industry, Science and Policy Makers for Sustainable Future, Koper, Slowenien, 2013, pp. 517-532
  • Tagungsband
  • Digital Business
  • Kompetenzfelder (Steyr)

Different personality-types in the purchasing area and their impact on the sales department

R. Füreder, F. Farthofer - Different personality-types in the purchasing area and their impact on the sales department - Cross-Cultural Conference 2013, Steyr, Österreich, 2013, pp. 43-50
  • Tagungsband
  • Kompetenzfelder (Steyr)

Subjektive Lebensqualität als Maßstab für nachhaltige Regionalentwicklung: Empirische Ergebnisse für die Grenzregion Südböhmen-Mühlviertel

M. Schedlberger - Subjektive Lebensqualität als Maßstab für nachhaltige Regionalentwicklung: Empirische Ergebnisse für die Grenzregion Südböhmen-Mühlviertel - Aspekty udržitelného rozvoje, České Budějovice, Österreich, 2013, pp. 120-125
  • Tagungsband
  • Kompetenzfelder (Steyr)

Talents, Creativity and Innovation in Austria and the Czech Republic: A Cross-Border Empirical Investigation

B. Ehrenstorfer, T. Peherstorfer, J. Novy - Talents, Creativity and Innovation in Austria and the Czech Republic: A Cross-Border Empirical Investigation - Managing Global Transitions International Research Journal , Vol. 11, No. 2, 2013, pp. 181-200
  • Journal
  • Kompetenzfelder (Steyr)

Schlanke Maschinendaten- erfassung für produzierende Unternehmen

M. Dickbauer, R. Nowak - Schlanke Maschinendaten- erfassung für produzierende Unternehmen - Industriemanagement, Vol. 29, No. 3, 2013, pp. 56-58
  • Journal
  • Kompetenzfelder (Steyr)

Seite 1 von 2
FH Oberösterreich Logo